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epsilon acquires conversant

Conversant's data is also expected to enrich Epsilon's existing offline and online data set, allowing for more effective targeted marketing programs. Please go to the website at least 15 minutes prior to the call to register, download and install any necessary software. Was your matching capability not real-time before? That stack initially consisted of the demand-side platform (DSP) Dotomi, ad network ValueClick and an ad server as well as tag management and mobile in-app advertising solutions. The rise of real-time bidding and massive ad exchanges owned and run by the biggest digital players in the world changed the competitive environment, and Conversant responded by adjusting its business model. The Company creates and deploys customized solutions, enhancing the critical customer marketing experience; the result is measurably changing consumer behavior while driving business growth and profitability for some of today's most recognizable brands. Such estimates and statements include, but are not limited to, statements about the benefits of the merger, including future financial and operating results, the combined company's plans, objectives, expectations (financial or otherwise) and intentions, the estimated timetable for completing the transaction and other statements that are not historical facts. Some was real-time; some was not. If you are unable to participate in the conference call, a replay will be available. AdExchanger: How does CORE build off of your CRM assets? As Salmon pointed out, MediaMath’s self-service model is different from Conversant’s managed services model. Epsilon hopes Conversant's digital capabilities and Common ID will bulk up the former's digital messaging platform Agility Harmony. That stack initially consisted of the demand-side platform (DSP) Dotomi, ad network ValueClick and an ad server as well as tag management and mobile in-app advertising solutions. How do you make sure your campaigns with Epsilon remain privacy compliant? The exchange ratio of 0.07037 that determines the aggregate stock consideration will remain fixed at close. Ann-Christine Diaz “The goal is to match any number of IDs to an individual,” he said. Alliance Data helps its clients create and increase customer loyalty through solutions that engage millions of customers each day across multiple touch points using traditional, digital, mobile and emerging technologies. Most importantly, the combination of the two companies provides scale in the rapidly growing display, mobile, video and social digital channels, and adds essential capabilities to Epsilon's digital messaging platform, Agility Harmony™. Conversant’s affiliate marketing programs through Commission Junction (CJ) made up roughly 30% of company revenues last quarter, but it seems like an odd fellow in the ADS-Conversant union. “It is expected that all Aspen management will transition” to Epsilon as well, Jessica Simon, a spokeswoman for Epsilon in New York, said on Monday. Epsilon is a global connectivity provider, enabling on-demand provisioning of connectivity solutions and a global ecosystem of data centres, CSPs and IXs. RIC ELERT: CORE has the ability to, without any PII, identify the individual, assemble profile information, take action and measure in real time. Additionally, this "personalization" can be enhanced to include "cross-device attribution" (e.g., targeting the user's desktop during the day while targeting the user's tablet at night).

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